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After graduating from Winchester School of Art in 2010, Charlex Lin had the opportunity to work for two of the industry’s most emerging labels Agi & Sam and Louise Goldin in London. This valuable experience not only has given Lin a handful of training and exposure to the fashion industry, but also has lightened up her dream to have her own label. After two years of working as a menswear designer, Lin stood at the crossroad debating if she should stay in London to keep pursuing her dream, or going back to China to start a new chapter there. While an answer wasn't really clear to her, a great freelance opportunity helped her make the decision. She was offered to work with Tyra Banks and her stylist Tina for American Next Top Model's filming in Macau. Both Tyra and Tina encouraged Lin to start her own label and purse her long-desired dream. And in 2014, Alias was born.


Founded in 2014 by London Trained, China raised designer Charlex Lin, Alias is a ready to wear label that pays tremendous attention to detail and fabric. Meaning a historical stone, "A Lias" reflects designer's own personality- tough, Independent, and edgy. The word "Alias" itself also says it all. Lin believes style can be a different identity or language when we communicate with others. Urban silhouette, deconstructed and avant-garde design, as well as modern and understated edgy vibe are the messages that Alias trying to come across. This wearable line reflects the kind of woman who are independent, bold, modern, and stylish.

Q&A With Alias

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